Tiger sparks 181% TV audience boost

Tiger sparks 181% TV audience boost

90
0
SHARE


It was a remarkable return to the top of the game by the former world No.1, who feared his career was over during “dark times” in his recuperation.

And it had fans and golf watchers gripped, with TV ratings for the weekend at record levels and social media abuzz.

“It’s a story that the world is finding very compelling and … that’s what you want as a business,” PGA Tour commissioner Jay Monahan told CNN.

Ratings success

TV broadcasters are also finding Woods’ return to competitive form compelling viewing.

NBC Sports reported its third-round TV viewing figures on the Golf Channel were up 181% on the same day last year, while…



Read More

NO COMMENTS

LEAVE A REPLY