TV blog: Tiger Who? British Open ratings hit post-2009 peak

TV blog: Tiger Who? British Open ratings hit post-2009 peak

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This week marks four years since Tiger Woods last won a stroke-play event on the PGA Tour, at the 2013 WGC-Bridgestone Invitational.

Woods won by eight strokes, and the TV ratings were almost as lopsided. The final round pulled a 3.2 rating, up 146 percent from the previous year. (Each rating point equates to 1,184,000 TV homes.)

Woods won five times in 2013, and his impact on viewership was evident throughout:

  • The final round of his February 2013 victory at Torrey Pines drew a 3.7, 85 percent higher than 2012, when he didn’t play.
    The next month, he won the WGC-Cadillac Championship, and final-round ratings rose 44 percent (4.4).
  • The final round of his May victory at The…



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